SEO Strategist for Women Ready to Own Every Single Stage
You weren’t meant to stay hidden.
Your voice, your genius, and your offers deserve to be found, on Google, Bing, ChatGPT, LinkedIn, and beyond.
All eyes on you, amiga.
Hola, I’m Sonia Urquilla
A Salvadoran-American SEO strategist, and the woman behind the wins.
My clients call me “the SEO genius”, not because I use fancy jargon, but because they get results that change everything:
“She ranked my blog post on page 1 of Google from a podcast transcript.”
“She helped me show up on AI tools and get my first organic lead within days of launching.”
But this isn’t just about rankings.
This is about visibility with dignity.
Helping women like you show up fully, without losing your essence.
I Was Told to Hide Who I Am, So I Built a Business Around Visibility
I was born in the U.S., raised in El Salvador, and English is my second language.
I came back to the States thinking I needed to blend in.
The first time I asked a career coach for help, she told me:
“Lose your accent. You’ll sound more professional.”
That advice stuck in the worst way.
I didn’t post my photo on LinkedIn for years.
I kept my voice, my ideas, even my wins, hidden.
I was terrified of being seen.
And still, I wanted to help other women get visible.
What changed?
Support. Healing. Coaching.
And one accidental SEO opportunity that changed my life.
The SEO Course I Hated Became the Door I Needed
When I was pivoting from sales into marketing, I took an SEO course, and hated it. (too technical, no support)
Still, I left it on my LinkedIn profile.
Later, while asking my career coach for a hands-on project to make me more competitive, she said:
“I saw you took an SEO course? I actually need help optimizing my website…”
I almost said no.
But I said yes.
That one “yes” turned into my dream job.
And when I got laid off from that role?
I knew I didn’t want to go back.
I wanted to build something, with real impact.
Impressions Increased 180%
Sign-up Success Rate 83.35%.
Top 10 rankings for multiple keywords
Traffic (New Users): Increased 750%
I Didn't Just Learn SEO, I Lived It
I launched SEO by Sonia with the help of my business coach, one offer, and one mission:
Help women stop hiding, and start showing up on every single stage: Google, Bing, ChatGPT, and beyond.
Because I’ve seen it too many times:
Amazing women, Latinas, first-gen founders, and heart-centered entreprenuers with beautiful brands… but no traffic. No rankings. No visibility
What I Do as Your SEO Strategist
I help you show up everywhere your dream clients are already searching.
What we do together:
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Rank your site on Google, Bing, and AI tools like ChatGPT
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Turn your homepage, blogs, podcast episodes into searchable, clickable content
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Optimize your launch pages and sales funnels
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Build local SEO, authority backlinks, and feature opportunities
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Track results and refine strategy, together
I don’t just hand you a strategy and disappear.
I walk with you through it all, voice notes, screen shares, Slack messages, and Zoom calls, all of it.
